It’s 6am in South Philly and the AmericanMuscle crew is standing in front of cheese steak czar Tony Luke’s to give away a brand-new 2009 Ford Mustang in one twisted contest. Oh, yeah, and shock-jock Danny Bonaduce is there, too broadcasting live.
Question: What do a brand-new 2009 Mustang, a Philly Cheese Steak, and Danny Bonaduce have in common?
Answer: AmericanMuscle.com. Duh!
Sometimes I find myself in the most peculiar situations. I’m not talking about waking up on a beach in Mexico hugging a nine-foot inflatable rabbit or anything, but peculiar nonetheless. This morning at 6am I was standing curbside in front of famed Philly Cheese Steak factory Tony Luke’s in South Philadelphia with child-star-turned-DJ Danny Bonaduce, four average-Joes and a brand-new 2009 Ford Mustang. Inflatable rabbit aside, this was a pretty strange experience for me. But then, when it comes to AmericanMuscle.com contests, you never know what to expect.
Backing up a bit, the reason I was standing on a curb in Philly at 6am with a notorious shock-jock was the AmericanMuscle.com Live in It to Win It contest. Okay, so the premise is simple: There can only be one! Highlander fans already know this. But for the rest of us, the concept is, well, still simple. Four people climb into a new Ford Mustang. He who stays in the car the longest, takes the keys, and the car. And because AmericanMuscle does nothing half…well, halfway, we recruited 94WYSP Philadelphia radio and cheese steak czar Tony Luke to complete the package.
Personally speaking: I’m not a morning person, mostly because mornings suck. Getting up a 4am to stand on a street corner is about as fun to me as being stuck in a phone booth in downtown Dayton, Ohio with Joan Rivers and 250 rabid woodchucks. But if you dangle a pair of keys to a brand new Mustang in front of me, you’ll see me hook up an I.V. blend of black coffee and Red Bull. Today I met John, Airen, Michele and Joshua, four aspiring Mustang owners who are living the dream. Each one of them fought their way through the rigorous video screening process to secure their shot at what could be the grandest prize of them all. Sure they all may be in need of a serious psychiatric evaluation, but I can’t say that, were I eligible, I wouldn’t do the same. I mean, come on people, a new Ford Mustang for just sitting in a car for a couple weeks. That’s like getting paid $25k for spending two weeks converting oxygen into carbon dioxide. Count me in. Even I can do that. Now enter three strangers, limited restroom breaks, live radio coverage and a busy city street corner in the place that took New York sarcasm and turned it into an art. Now that’s a contest.
And then there’s Bonaduce, who is worthy of his own study in abnormal social behavior. I’ve met many people from all over this country in my years, and Danny Bonaduce has got to be one of the most dynamic, in-your-face, scary, charismatic, obnoxious, fascinating, and generally intriguing personalities I’ve come across. Taking time out from his morning radio show, Danny wasted no time before throwing on an AmericanMuscle Tee and sharing his opinion on the greatest Mustang ever built, and who he’d bring with him should he be trapped in a car with three strangers for an extended period of time. Check out the video to see if you agree. You’ll hear no arguments from me.
As for our four trapped Mustang fans, look for more videos over the next couple weeks on http://blog.americanmuscle.com/ as our candidates shed their smiling virgin faces and common human courtesy and replace them with severe sleep deprivation and poor personal hygiene. I’m putting my money on at least three suffering from a complete and total lack of self respect and any shred of tolerance for their three intimate roommates. Oh yeah, it’s gonna get good!